by Dr. Alexis | Nov 5, 2020 | Longevity
Millennial is a term that gets used a lot lately. It’s generally either tossed around as an insult and a slur, or as a badge of pride for those that identify as one. But what is a millennial really? How can businesses get the most out of their millennial... 
by Dr. Alexis | Oct 14, 2020 | Longevity
There’s no doubt that our generational differences can make us stronger – if we simply work together. Creating a supportive workplace environment – across generations – can sometimes prove to be a difficult task. Stereotyping is a Teamwork... 
by Dr. Alexis | Oct 10, 2020 | Longevity
The cycle of young and old ensures that today’s caregivers will need a caregiver themselves at some point in their lives. If we were asked to imagine a typical caregiver looking after the needs of a sick or an aging person, most of us would picture a man or a woman in... 
by Dr. Alexis | Aug 20, 2020 | Longevity
From their home to their health, baby boomers exhibit vastly different behaviors and habits than any other segment of the population. This cohort, born between 1946 and 1964, is the wealthiest generation. In fact, recent statistics indicate that they currently control... 
by Dr. Alexis | Aug 9, 2020 | Longevity
Marketing to Millennials is a challenge often faced by businesses and product creators of the 21st century. In this article, we will explore some of the challenges and things to consider when marketing to Millennials. The concept of generational marketing involves... 